East & West
Led full project management and development for East & West, a trading company under DAS Holding. PM work: gathered branding and content requirements, managed design iterations and stakeholder reviews, and ensured on-time delivery. Development: WordPress with Elementor, full AR/EN bilingual RTL support, service pages, company profile, and performance optimisation.
- Client
- DAS Holding
- Year
- 2025
- Tech Stack
- WordPressElementorPHPBilingual AR/ENRTLPM
Looks Great on Every Device
Project Highlights
Challenge
Trading company website — PM-led WordPress delivery for DAS Holding with full bilingual AR/EN branding.
Solution
As a trading company, the brand and content requirements evolved through several design iterations — I managed each round of stakeholder review directly rather than treating the first draft as final, building on WordPress with Elementor for a bilingual AR/EN RTL layout.
Outcome
East & West launched on time with a company profile and service pages that reflect several rounds of stakeholder refinement, plus performance optimisation so the bilingual site loads quickly for both English and Arabic visitors.